Tous les ebooks de Winston Fletcher en PDF et EPUB


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Télécharger le livre : Advertising
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Advertising

Winston Fletcher

How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it aim to persuade?...

Parution : 2010-06-24
Format(s) : ePub
Éditeur : OUP Oxford
J'achète
5,37 €
Télécharger le livre : Advertising
Ajouter à ma liste d'envies

Advertising

Winston Fletcher

How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it aim to persuade?...

Parution : 2010-06-24
Format(s) : PDF
Éditeur : OUP Oxford
J'achète
5,37 €
Télécharger le livre : Powers of Persuasion
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Powers of Persuasion

Winston Fletcher

During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published.During those years advertising increasingly came to touch upon almost every aspect of...

Parution : 2008-07-10
Format(s) : ePub
Éditeur : OUP Oxford
J'achète
17,93 €
Télécharger le livre : Powers of Persuasion
Ajouter à ma liste d'envies

Powers of Persuasion

Winston Fletcher

During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published.During those years advertising increasingly came to touch upon almost every aspect of...

Parution : 2008-07-10
Format(s) : PDF
Éditeur : OUP Oxford
J'achète
17,93 €

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