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The must-read summary of Robert Miller and Gary Williams' book: "The 5 Paths to Persuasion:The Art of Selling Your Message".This complete summary of the ideas from Robert Miller and Gary Williams' book "The 5 Paths to Persuasion" shows that there are five types of...
The must-read summary of Vijay Mahajan and Kamini Banga's book: "The 86% Solution: How to Succeed in the Biggest Market Opportunity of the 21st Century".This complete summary of the ideas from Vijay Mahajan and Kamini Banga's book "The 86% Solution" shows that most...
The must-read summary Michael Hammer's book: "The Agenda: What Every Business Must Do to Dominate the Decade".This complete summary of the ideas from Michael Hammer's book "The Agenda" shows that consumers are now in the driving seat of the economy, and every successful...
The must-read summary of John Assaraf and Murray Smith's book: "The Answer: Grow Any Business, Achieve Financial Freedom, and Live an Extraordinary Life".This complete summary of the ideas from John Assaraf and Murray Smith's book "The Answer" solves the question that...
The must-read summary of Avinash Dixit and Barry Nalebuff's book: "The Art of Strategy: A Game Theorist's Guide to Success in Business and in Life".This complete summary of the ideas from Avinash Dixit and Barry Nalebuff's book "The Art of Strategy" shows how game...
The must-read summary of G. Richard Shell and Mario Moussa's book: "The Art of Woo: Using Strategic Persuasion to Sell Your Ideas".This complete summary of the ideas from G. Richard Shell and Mario Moussa's book "The Art of Woo" shows that selling ideas involves a...
The must-read summary of Thomas Davenport and John Beck's book: "The Attention Economy: Understanding the New Currency of Business".This complete summary of the ideas from Thomas Davenport and John Beck's book "The Attention Economy" shows that the scarcest resource for...
The must-read summary of Dan Roam's book: "The Back of the Napkin: Solving Problems and Selling Ideas with Pictures".This complete summary of the ideas from Dan Roam's book "The Back of the Napkin" shows that visual thinking is a whole new way of looking at and...
The must-read summary of Adrian Gostick and Chester Elton's book: "The Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance".This complete summary of the ideas from Adrian Gostick and Chester Elton's...
The must-read summary of Ron Pernick and Clint Wilder's book: "The Clean Tech Revolution:The Next Big Growth and Investment Opportunity".This complete summary of the ideas from Ron Pernick and Clint Wilder's book "The Clean Tech Revolution" shows that the concept of...
The must-read summary of Frances Cairncross' book: "The Company of the Future: How the Communications Revolution is Changing Management".This complete summary of the ideas from Frances Cairncross' book "The Company of the Future" shows how the internet is forever...
The must-read summary of Patricia Seybold's book: "The Customer Revolution: How to Thrive When Customers Are in Control".This complete summary of the ideas from Patricia Seybold's book "The Customer Revolution" shows how a business revolution is underway – customers are...
The must-read summary of Ryan Matthews and Watts Wacker's book: "The Deviant's Advantage: How Fringe Ideas Create Mass Markets".This complete summary of the ideas from Ryan Matthews and Watts Wacker's book "The Deviant's Advantage" shows how today's most commercially...
The must-read summary of Brian Becker, Mark Huselid and Richard Beatty's book: "The Differentiated Workforce: Transforming Talent into Strategic Impact".This complete summary of the ideas from Brian Becker, Mark Huselid and Richard Beatty's book "The Differentiated...
The must-read summary of Michael Treacy and Fred Wiersema’s book: “The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market”. This complete summary of the ideas from Michael Treacy and Fred Wiersema’s book “The Discipline of...
The must-read summary of Tom Monahan's book: "The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking".This complete summary of the ideas from Tom Monahan's book "The Do-It-Yourself Lobotomy" shows readers some tried-and-tested strategies in business,...
The must-read summary of Michael Gerber's book: "The E-Myth Enterprise: How to Turn a Great Idea into a Thriving Business".This complete summary of the ideas from Michael Gerber's book "The E-Myth Enterprise" shows how you can take a great idea and turn it into a...
The must-read summary of Joel Stern and John Shiely's book: "The EVA Challenge: Implementing Value-Added Change in an Organization".This complete summary of the ideas from Joel Stern and John Shiely's book "The EVA Challenge" shows how Economic Value Added is the best...
The must-read summary of Timothy Koegel’s book: “The Exceptional Presenter: A Proven Formula to Open Up and Own the Room”. This complete summary of the ideas from Timothy Koegel’s book “The Exceptional Presenter” shows how important it is to be an exceptional presenter...
The must-read summary of Al Ries and Laura Ries' book: "The Fall of Advertising and the Rise of PR".This complete summary of the ideas from Al Ries and Laura Ries' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories...
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