Tous les ebooks de Glenn Kefford en PDF et EPUB


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Télécharger le livre : Data-Driven Campaigning and Political Parties
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Data-Driven Campaigning and Political Parties

Katharine Dommett , Glenn Kefford , Simon Kruschinski

What is data-driven campaigning? According to prevailing accounts, this idea describes the rise of increasingly sophisticated, highly targeted, and often invasive uses of data deployed to suppress votes, manipulate voter preferences, or boost a candidates' popularity....

Parution : 2024-01-02
Format(s) : PDF, ePub
Éditeur : Oxford University Press
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17,03 €
Télécharger le livre : Political Parties and Campaigning in Australia
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Political Parties and Campaigning in Australia

Glenn Kefford

Big data and microtargeting steal the headlines about campaigning. But how important are they really to the way that political parties campaign? This book provides a fine-grained account of the campaign practices of three Australian political parties. It explores how...

Parution : 2021-02-15
Format(s) : PDF, ePub
Éditeur : Palgrave Macmillan
Collection : Political Campaigning and Communication
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52,74 €

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