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Biographie et livres d'Ilkka A. Ronkainen

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Ilkka A. Ronkainen is Professor Emeritus of Marketing and International Business at the McDonough School of Business at Georgetown University, where he served as associate director (1981–86) and chairman (1986–87) of the National Center for Export-Import Studies and director of the Hong Kong Program. He holds a PhD and a master's degree from the University of South Carolina and an M.S. (economics) from the Helsinki School of Economics. He was visiting professor and docent of international
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International Business

Michael R. Czinkota , Suraksha Gupta , Ilkka A. Ronkainen


Cambridge University Press

2021-09-16

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Thoroughly updated, the 9th edition of this bestselling textbook incorporates global trends and data, supported by an exemplary case selection based on firms from around the world. The internationally cited author team of Czinkota, Ronkainen, and...

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