Tous les ebooks de Diana Woodburn en PDF et EPUB


3  résultat(s)
Télécharger le livre :  Handbook of Strategic Account Management
Ajouter à ma liste d'envies

Handbook of Strategic Account Management


Kevin Wilson , Diana Woodburn


A compilation of the established knowledge in strategic account management While companies and academics expend tremendous effort on mass marketing, they often overlook their immediate customers (which are critical in both senses) and hence the importance of strategic...

Parution : 2014-03-17
Format(s) : PDF, ePub
Éditeur : Wiley
J'achète
47,91
Télécharger le livre :  Key Account Management
Ajouter à ma liste d'envies

Key Account Management


Malcolm Mcdonald , Diana Woodburn


"This book is crammed with distilled, practical wisdom for key account managers and their directors. Organizations claiming to practise key account management should equip everyone involved with a copy, so they really understand what they are supposed to be doing....

Parution : 2012-11-13
Format(s) : PDF, ePub
Éditeur : Wiley
J'achète
45,53
Télécharger le livre :  Key Customers
Ajouter à ma liste d'envies

Key Customers


Beth Rogers , Malcolm Mcdonald , Diana Woodburn


Developing successful business-to-business relationships with more powerful customers in highly competitive markets requires processes and skills that go beyond traditional selling activity. The very best state-of-the-art strategies are set out clearly in this book in a...

Parution : 2000-07-04
Format(s) : PDF sans DRM
J'achète
37,05

Restez informé(e) des événements et promotions ebook

Paiements sécurisés

Paiements sécurisés