Tous les ebooks de la collection "Contributions to International Relations" - Springer

Qatar's Nation Branding and Soft Power

Nawaf Al-Tamimi , Azzam Amin , Nourollah Zarrinabadi

This open access book examines how creating a national brand assisted Qatar in absorbing the shock and awe following the outburst of the crisis with Saudi Arabia, Bahrain, Egypt, and the United Arab Emirates in May 2017. The authors discuss the country's diplomatic...