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Biographie et livres d'Ian Chaston

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Ian Chaston is a Professor at the University of Auckland Business School in New Zealand. His primary role is assisting the further development of the School’s Centre for Innovation and Entrepreneurship. He is also a Visiting Professor at RMIT in Vietnam. Ian is the founder of Netboard (www.netboard.biz) which offers free online training in IT and interpersonal skills to assist students and young job seekers enhance their employability skills. Research interests include entrepreneurship, online marketing and small business management. 
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Téléchargez le livre :  Technological Entrepreneurship
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Technological Entrepreneurship

Ian Chaston


Palgrave Macmillan

2017-01-28

PDF, ePub

This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result...

116,04

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Télécharger le livre :  Public Sector Reformation
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Public Sector Reformation


Ian Chaston


Reductions in public sector spending mean voters will face a period of austerity, higher taxes and declining availability of public sector services. Prevailing public sector management philosophies are no longer applicable. To optimise future service provision with...

Parution : 2012-04-11
Format(s) : PDF
Éditeur : Palgrave Macmillan
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52,74
Télécharger le livre :  Knowledge-Based Marketing
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Knowledge-Based Marketing


Ian Chaston


In recent years even governments around the world are beginning to understand that knowledge is a critical contributor to stimulating the rapid growth of entire economies. It is argued that in a modern economy, knowledge is the most important resource within the...

Parution : 2004-04-07
Format(s) : PDF
J'achète
62,08

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