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Proceedings of the 1988 International Conference of Services Marketing

S.R. Rao , Edward G. Thomas

This volume includes the full proceedings from the 1988 International Conference on Services Marketing presented by the Academy of Marketing Science (AMS) and the Marketing Department of Cleveland State University in Cleveland, Ohio. It provides a variety of quality...

Parution : 2015-05-27
Format(s) : PDF
Éditeur : Springer
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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147,69 €

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